AI FAQ for course logistics
Prepare FAQ answers about access, lesson format and the support included. Use AI FAQ for recurring questions covered by that information; review changes whenever the course offer changes.
Instagram Automation for Online Course Creators
Your next learner has questions before they enrol. Share the syllabus, explain the format and send the right course link while you focus on teaching.
For Instagram Business and Creator accounts
BUILT AROUND YOUR ENQUIRIES
How Instagram automation fits online course creators
Course enquiries often begin with a comment under a useful lesson. Zorcha can connect a configured keyword on that post to a prepared DM, so someone asking about the course receives its outline and next step.
Use separate messages for a free lesson, a live cohort and a self-paced course. The course experience and enrolment stay with the learning platform you choose; Zorcha helps with the Instagram conversation that leads there.
Give routine enquiries a repeatable starting point
Use automation for the introduction, then bring your judgment to the conversation.
EVERY REPLY FROM SCRATCH
The information lives in your head
- The offerYou explain course syllabus again whenever a comment asks for details.
- The destinationYou find the link to your publicly accessible lesson preview and paste it into another thread.
- The follow-throughYour first reply depends on when someone on the team opens the inbox.
WITH A CONFIGURED AUTOMATION
A useful introduction is ready
- A message for the requestA matching SYLLABUS interaction receives the response prepared for that offer.
- A link with a purposeA separate LESSON setup sends the appropriate destination for that request.
- A defined handoffThe routine information is prepared in advance, with personal questions left for your team to review.
A toolkit for the conversation after the click
Combine the Zorcha features that fit your offer. Advanced tools and automation limits depend on your plan.
Link in Bio for your learning catalogue
Bring a free lesson, the full course and your upcoming cohort together on a Zorcha Link in Bio page, with labels that explain the difference.
Custom Flow Builder for a guided introduction
On a supporting plan, build a sequence of message and question steps to guide an interested learner. Plan the response paths and test them before making the flow live.
BEYOND THE FIRST DM
Make the information work harder
Use your content, messages and links as parts of one clear enquiry journey.
Choose features available on your plan and keep a person responsible for the information you publish.
- Keep the promise specificA SYLLABUS reply should explain the course, while a LESSON reply should deliver the preview. Separate keywords make the invitation easier to understand.
- Use tracked links with contextReview clicks to the course or preview destination. Confirm purchases in your course platform rather than treating a link click as an enrolment.
- Personalise without overpromisingUse supported Instagram username personalization in a warm introduction. Describe what the course teaches without guaranteeing a learner’s future results.
An example: from SYLLABUS to a useful reply
Use a reel explaining the course outcome to introduce the offer. This is an illustrative configuration to adapt and test on your account.
YOUR FIRST AUTOMATION
“Comment SYLLABUS for the details.”
Choose the Reel that introduces your course and set SYLLABUS as its comment keyword. Prepare a short summary and the course outline URL so the reply delivers exactly what the caption promised.
Start FreePrepare the first DM
Summarise the topics, prerequisites, format and where to read the full outline.
Give the link a clear purpose
Send people to your course syllabus page. Explain what they will find there and keep the destination current. An optional public reply can direct the commenter to their inbox.
Keep the journey clear from post to next step
A visitor interested in preview lesson should understand why you are messaging and what to do next.
- 01
An invitation tied to the content
On a carousel teaching one foundational idea, tell people that LESSON is the keyword for more information. Match the request to the offer instead of using a catch-all response.
- 02
The information they requested
Explain what the sample lesson covers and where the learner can watch it.
- 03
A destination with context
Point to your publicly accessible lesson preview. Describe the next action, whether it is reading the details, completing a form or asking to speak with you.
- 04
A conversation your team can take forward
Questions about personal suitability, accommodations or an existing learner’s account should go to your teaching or support team. Keep the automation focused on the information you can publish accurately.
Start with one offer you can test
A focused setup is easier to maintain as your content and availability change.
- 01
Choose the content and keyword
Select the post or Reel about course syllabus. Configure SYLLABUS and any other exact variants you intend to support; use the same wording in your call to action.
- 02
Build the response
Write your introduction and add the URL for your course syllabus page. If you enable an opening message or follow-check step, configure its text and the steps that follow it.
- 03
Publish and test a fresh interaction
Make the automation live, then comment from another account. Check the DM, any public reply and the final destination. An old comment is not a substitute for a new test.
Decide these details before you publish
A few clear definitions help keep the message, offer and handoff aligned.
- Prerequisites
- The experience or tools a learner needs before starting.
- Course format
- Whether the offer is live, self-paced or a combination, with the relevant schedule.
- Access terms
- What is included in the offer and where learners can read the current terms.
- Enrolment destination
- The course platform or application page where someone takes the next step.
Questions about Zorcha for online course creators
- Yes. Host the outline or lesson where visitors can access it, then add its URL to a keyword-triggered reply. You can use different messages for the syllabus and preview, and should test the final link permissions before launch.
- AI FAQ can use the FAQs you configure for recurring questions such as format, prerequisites and access. Keep those answers current and let your team handle questions that require a personal assessment or access to a learner’s account.
- The examples here send links to your existing course or enrolment pages. They do not claim a direct integration that creates learner accounts or confirms purchases. Complete enrolment and check payment status in your course platform.
- Use distinct keywords, selected content and messages for each offer, within your plan’s limits. Check that active automations do not overlap unintentionally and keep each course’s saved message variants up to date.
START WITH ONE CONVERSATION
Make the next course enquiry easier to answer
Choose course syllabus or another offer your audience already asks about. Prepare the reply, connect the right link and test your first automation.
Free plan available · Features and limits vary by plan